Brand Feature: Piccolo by LOUD Apparel

Piccolo by LOUD Apparel

This season LOUD Apparel introduces a capsule of layette newborn styles. The new label ‘Piccolo’ basic clothing for 1-18 months. Styles include onesies, t-shirts, foot leggings, beanies hat and bibs made using the softest organic fabrics, all translated in the brand’s conceptual vision to evoke its uniqueness.  ‘Piccolo’ is not only stylish and chic baby and toddler wear, but it is also a label that is made with babies comfort in mind and ease of movement.

Piccolo by LOUD Apparel

Piccolo by LOUD Apparel

Piccolo by LOUD Apparel

Piccolo by LOUD Apparel

The brand now in its 7th-year was established by Italian designer Serena Di Scalzo and reflects an amalgamation of British creativity and the minimalistic Italian design.

The kid’s fashion label is aimed at fashion-conscious children and parent alike and those with a penchant for cutting-edge style, quality and comfort.  Shop the ‘Piccolo’ collection for 1-18 months HERE and LOUD Apparel SS18 collection caters for 6 month – 14 years old. Shop the SS19 collection HERE.


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View LOUD Apparel SS19 collection ‘Our Call’ on Junior Style here or view more LOUD Apparel posts on Junior Style here.




Photography by Sep @seploud – All rights reserved.

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